Launched in 2004, Blue Chip (www.bluechipmag.com) has emerged as Pakistan’s premiere business magazine, and has featured Pakistan’s outstanding entrepreneurs including Mian Mohammad Mansha Chairman MCB, the late Punjab Governor Salmaan Taseer and Ali Jameel President Trakker Group.
Blue Chip has also featured entrepreneurs of international renown such as Sheikh Nahayan Mabarak Al Nahayan UAE Minister of Education and Chairman Abu Dhabi Group, Prince Alwaleed Bin Talal Chairman Kingdom Holding Co., Sir Anwar Pervez Chairman Bestway Group, Carlos Bulgheroni Chairman Bridas Corporation and social entrepreneur Jacqueline Novogratz.
Featuring the latest economic data as well as regular telecommunications, energy, capital markets and industry updates, Blue Chip has become an indispensable decision making tool within all levels of the private and public sectors.
Blue Chip currently has a circulation of 6,000 copies a month primarily to Pakistan’s private sector including all levels of the financial sector from junior executives to senior management, all levels of industry including the telecommunications, energy, textiles and IT sectors.
Blue Chip is also widely circulated in government departments including the Ministry of Finance, the Board of Investment, the Securities & Exchange Commission, the Competition Commission, the State Bank of Pakistan, the Ministry of Health and the Planning Commission.
Blue Chip is circulated among all the embassies in bulk particularly the Saudi, UAE, Chinese, US, UK and Argentine embassies which are then sent on to the various ministries abroad.
Blue Chip is currently available on all PIA, Etihad and Cathay Pacific international business class flights originating from Pakistan.